As a kind of ode to her mother’s wardrobe and timeless treasures that are hidden inside, Jelena launched the brand in 2018 with the intention of offering the market primarily quality, different pieces of clothing, made with a lot of love, without chasing after whimsical trends and without a desire for hyperproduction.

Mom’s Pants is a brand designed to help every woman, regardless of her age, build or style of dress, as a piece of clothing in which she will feel comfortable, who will love and be happy to wear. Set in a world of fashion that knows no transience and hustle and bustle, ruled by comfortable, wearable and stylish pieces inspired by past fashion decades.

Working on fashion lines is based primarily on the emotion we have towards mothers, thus respect is expressed through all the models we present.

Mom’s Pants will give you a total look with a clear message ” less is more ”